Explain me your signature? Marketing Technopologist…. ?
“Benjamin Gauthey |Microsoft | Startup Business Accelerator | Marketing Technopologist“ is my signature. Many people inside and outside Microsoft ask me to explain it… Here is the explanation from the...
View ArticlePing me, Tweet me and now Tag Me!
Yesterday, I told you that Microsoft will announce a new product. Here we are! This one is called Microsoft Tag!What Is Microsoft Tag?Microsoft Tag is a marketing solution that enables consumers to...
View ArticleI m a PC and I m four and a half
Video: Kylie uses Windows Live Photo GalleryI really like this video! and I love even more Live Photo Gallery, it worth trying it to organize your life memories!
View ArticleMy new Business Card with Microsoft Tag or why I don’t like paper
I’m not a guy who likes business cards and even more I hate paper! Why? Maybe I try to be “green” but the fact is I want to get everything accessible from anywhere (S+S), I don’t want to waste time...
View ArticleSF Earthquake through Twitter
At San Francisco for the Web 2.0 Expo, I’m working from the SF Microsoft Office today. 10 minutes ago, a colleague came and asked: Did you feel it? –Feel what? -Earthquake!!! -I just had my first...
View ArticleAnnouncing Freudit.com, the place to share and interpret your dreams!
It's been a while since my last post. Busy working and practicing Kitesurfing :) That's it? Actually, no! I've been working with 3 friends on an idea that today is taking life!Freudit.com, a place...
View ArticleBlogging less! Yes for Social networks…
Blogging less! Why? Spending more and more time on social networks like Twitter and Facebook and others social networks to share my updates and interesting news. I’ve found these mediums a much better...
View ArticleMicrosoft Hohm Going Green With Ford
In direct from New York's International Auto Show today:Today, Ford Motor Company and Microsoft Corp. are leading the way toward a more energy-efficient future by announcing a new solution that will...
View ArticleWhat is your Microsoft Hohm score? Mine is 61! Saving energy and money now!
My Microsoft Hohm score is 61!:-)Another great day, we’re proud to announce a major milestone from Microsoft hohm:Starting today, more than 60 million homeowners will be able to answer one simple...
View ArticleTOP energy efficiency states across the United States
From my last post, you can check every single Hohm Home Score (A Hohm Score is a number from 0 to 100 (higher is better) measuring your home's energy efficiency based on home structure and your...
View ArticleMicrosoft Tag – No more in Beta and 1 billion Tag printed
What a week! It’s great to be a Micrsoftee in the SBG group: Startup Business Group. After launching a major update for Microsoft Hohm yesterday announcing an energy score for every single home in the...
View ArticleMicrosoft Tag no longer in Beta and 1 billion Tag printed
What a week! It’s great to be a Micrsoftee in the SBG group: Startup Business Group. After launching a major update for Microsoft Hohm yesterday announcing an energy score for every single home in the...
View ArticleWork hard play hard with Microsoft Mouse Mischief
Besides Microsoft Hohm and Microsoft Tag, I also work on a great project for schools called: Microsoft Mouse Mischief.For some time now, Microsoft has been involved in an ongoing dialogue with...
View ArticleHow to: The Art of Social Media Optimization- SMO - 101
After launching several products over the last few months, we’ve learned a lot about Digital Marketing; successes and failures alike.This post will focus on learning Social Media Optimization, to...
View ArticleWhat’s next? Moving to Singapore for new adventures!
Almost 3 years ago, I landed in Seattle. Time flies. More than 5 years at Microsoft. In 24 hours, a new page of my life will turn again, and this time for Asia. Looking back, a lot happened, from both...
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